Tips for Getting an Interview at a PR Agency We recently went through the hiring process at my company The Storied Group. My jaw drops on a daily basis at just how unprepared and frankly, embarrassingly bad job seekers are at applying for a job. I blame it on the universities not teaching real life …
Over the last two years, the home industry has soared. More people than ever are looking to interior designers to help make their homes better. My company does PR for interior designers, so we talk to design editors on a daily basis—securing full home tours in national and regional magazines all over the country, as well as expert opinion pieces for major design websites.
I have worked with countless interior designers over the years, and everyone wants to know, “How do you get your interior design project published in a magazine?” While you can hire me for that, there are a few things you need to know before you begin that will make the process a lot smoother.
Interior Photography Tips to Make Your Next Design Project Magazine-Worthy I review countless interior design projects per month over at my company, The Storied Group, a pr firm for interior designers. I always ask to see photos of recent projects as step one before we begin working with you. The biggest mistake I see designers …
The #1 Mistake You’re Making with Your Interior Photography Read More »
I know you’re busy. So let’s cut right to the chase. This run down on how to get interior design clients will give you 15 ideas so you can take action right now. If you don’t have clients, you don’t have a business. I know this because I have had a service based business relying …
How to Get Interior Design Clients Who Won’t Blink an Eye at Your Rates Read More »
Seth Godin, one of the best minds we have today in the field of marketing, is notorious for saying that modern marketing boils down to the stories we tell, and the defining belief that, “People like us do things like this.” What that means is that you get people to buy what you are selling—like …
What is a Thought Leader? So here’s the thing—thought leadership is a buzz phrase that gets thrown around a lot these days, but for good reason. As the marketing and public relations landscape evolves and the way consumers think, act, and buy changes in the digital age, brands must set themselves apart in ways that are more authentic …
